Our online behaviour is far from virtual–it extends our offline lives. Much social media research has identified the positive opportunities of using social media; for example, how people use social media to form support groups online, participate in political uprising, raise money for charities, extend teaching and learning outside the classroom, etc. However, mirroring offline experiences, we have also seen social media being used to spread propaganda and misinformation, recruit terrorists, live stream criminal activities, reinforce echo chambers by politicians, and perpetuate hate and oppression (such as racist, sexist, homophobic, and anti-Semitic behaviour).
Politics is a huge part of the conversation on Twitter and for the team at Twitter Canada, it's also a key component of Twitter engagement strategy with the media. Join the organization's Head of Communications Cam Gordon for an inside look at how the Twitter uses data, insights and research as an engine for telling political stories in Canada. Focus will be on governments at the municipal, provincial and federal level with an added look at how the data and conversations change (both in the media and on Twitter) at each level.